The role of the Sales team is to work with each property to improve sales figures through constant review and development of sales strategies based on individual markets and circumstances. The Sales team works jointly with the Marketing team to deliver consistent sales and marketing support.
A key sales support service is systematic training in fundamental sales theory and practice - the setting of realistic sales targets and how to achieve those goals through effective sales strategies. We help group hotels and ryokans to identify the needs of their particular customer base and then equip them with the training to serve their clients and guests. As part of this we provide a detailed review of the existing business mix and the property's booking sources to give the sales strategy a solid foundation.
Group properties have the potential to take advantage of joint sales activities and cross-selling opportunities. Abilitas Hospitality facilitates group properties to leverage synergy in their sales activities. We can also provide support in the form of professional representation and effective displays of promotional materials for individual group properties at industry trade shows.
- Tokyo sales office:
- banquet, rooms and restaurant sales
- inbound sales (groups and individuals)
- Planning and hosting of hotel trade shows
- Hotel-ryokan cross sales
- Sales training
- Support for setting business strategies
- Expansion and revamp of reservation channels
